
Calling upon her M.B.A. from the Peter F. Drucker School of Management at Claremont Graduate University and her Master’s degree in organizational psychology, Christine Cayanan has eight years of experience in strategic planning through research collection, analysis, evaluation and reporting.
Prior to joining Wilkin Guge Marketing this year, Christine served as a Global Market Research Analyst for Advanced Medical Optics, Inc., (AMO) where she initiated, gathered, analyzed, interpreted and presented actionable marketing data for every segment of AMO’s global business strategy, including its surgical, laser vision correction and eye care divisions. While with AMO, Christine was a key strategist, providing the executive team meaningful secondary data analysis about AMO’s industry and market trends, product sales, and customer and patient buying trends. To give AMO the competitive advantage, Christine also gathered and reported intelligence about the corporation’s key competitors.
Prior to her tenure with AMO, Christine served as a Riverside County Department of Mental Health researcher, in its Research & Evaluation department. As a mental health industry analyst, Christine researched the impact of various County mental health programs, studied behavioral health, evaluated social service delivery and program planning, and developed monthly, quarterly and annual performance reports for mental health clinics.
In addition, Christine has worked with Coca Cola and the Institute of Program Evaluation and Research in the Inland Empire.
As Wilkin Guge's research manager, Christine will:
When Christine sets aside her stats and surveys, she enjoys gardening, reading and screen printing. She also enjoys spending time outdoors with her husband, Archie, and her newborn daughter, Samantha.
Andrew Wilkin
Gail Guge
Kimberli Munkres
Michael Disbrow
Shannon Carlson
Joseph Servia
Christine Cayanan